organizational use of Big Data
read to prepare yourselves for session 26
first, what is Big Data?
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Big Data in Wikipedia
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Infographic: the potential of big data
You might also want to read
things we'll talk about
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plan to discuss what big data is and than explore examples from companies/organizations
we are familiar with (e.g., retailers accumulating data from checkout lanes and reviewing purchasing trends over time;
Google studying search trends and result selections
and using the data for unexpected benefits)
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ponder the consequences of the explosion of data collection and storage by organizations
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what can organizations learn by studying their big data?
Then, how can it be used?
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Internet Evolution:
Introduction to business analytics
[click the questions on the left to view helpful videos]
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Wikipedia: Business Analytics
things we'll talk about
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plan to discuss some of the examples of the application of business analytics that you saw
in the Internet Evolution videos
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how do business analytics suggest a change in the way we do things in organizations today?
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does this kind of data collection and exploitation bring up any privacy concerns?